There are quite a few companies out there who will gladly test out your concept/idea/mock-up on audiences for a cost - Rookie Art Directors and Copywriters need to perform their own market research for each ad campaign that you create...
Check out this link of professional research companies:
http://www.greenbook.org/market-research-firms/advertising-research
If you know any specific Market Research firms or any interesting findings - please send me a link and I will post it...
Thursday, December 12, 2013
Thursday, December 5, 2013
Monday, December 2, 2013
Oh Yeah MoFo! Starbucks typography ad
Here are a couple of print ads that are currently running - the link to the TV ad is below the ads:
Here is a link to the TV ad:
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